The most popular banner size, the 4' x 8' fits most spaces outdoors or inside and is large enough to accommodate three lines of short text or a logo with service times and website information. For maximum visibility outdoors, keep design to 2 rows of text with 8-inch letters and your message will be readable from approximately 180 feet away!Our banners are printed on 13 oz reinforced vinyl that is ideal for outdoor use, providing a perfect balance of lightweight portability with outdoor durability. The outdoor vinyl is material is reinforced with special webbing to provide extra strength so it can withstand the elements.